What began as a source of frustration in our own kitchen grew into a smart solution that now protects more than 80,000 kitchens.

We conceived and developed an innovative product for induction cooktops that prevents scratches while making everyday cooking more enjoyable.

Mission
A new kitchen deserves good protection. That’s why we want an induction cooktop protector to become a standard feature in every kitchen with an induction cooktop.

As the world’s number one provider of induction cooktop protectors, we currently reach our customers primarily online. Our ambition goes further: we also want to be available at every kitchen store. That way, when you’re choosing your new kitchen, you’ll automatically select the protection that goes with it.

This is how we’re making an induction cooktop protector a standard part of every kitchen.

Today, we’re the proud market leader across Europe, but our mission remains the same: to protect your induction cooktop.

Watch the video for the full story.